Online Commercial Real Estate Auctions
Maximizing Value and Certainty in Commercial Real Estate Transactions
Selling commercial real estate in today’s market requires a strategic approach that maximizes exposure, expedites the sale process, and ensures a high level of certainty in closing. Our seller representation through auction services provides an advanced, technology-driven solution that connects your property with a global pool of qualified buyers, leveraging partnership platforms such as Ten-X by CoStar, Crexi and other online commercial auctioneers. By combining extensive marketing reach with an accelerated auction process, we help sellers achieve optimal results in a fraction of the time compared to traditional sales.
Why Choose the Auction Method for Selling Commercial Real Estate?
The auction approach offers significant advantages over traditional sales methods, providing expanded visibility, an accelerated timeline, and greater certainty of close. Through strategic partnerships with industry-leading platforms, we ensure that your property receives the attention it deserves from serious, pre-qualified buyers.
The Ten-X Advantage
Ten-X, a subsidiary of CoStar, is the world’s largest online commercial real estate exchange, facilitating over $31 billion in total sales. The platform's success is rooted in its data-driven marketing strategies and streamlined transaction process, which includes:
- Expanded Visibility
- Properties listed on Ten-X benefit from exposure to CoStar, LoopNet, and Ten-X’s combined audience, reaching 12 million monthly visitors.
- Global buyer reach spanning over 75 countries.
- High-level ‘Diamond Listing’ exposure on CoStar and LoopNet.
- Accelerated Sales Process
- From listing to close in under 100 days—twice as fast as traditional sales.
- Auctions run over a two-day period with qualified buyers placing binding bids.
- The winning bidder signs the contract within two hours, followed by a 30-day closing period with no contingencies.
- Certainty of Close
- 96% close rate.
- 30- to 45-day, all-cash, non-contingent contracts, mitigating fallout risks.
- Comprehensive due diligence is conducted before bidding, ensuring informed transactions.
Seller Costs with Ten-X
- If the reserve price is met or a bid below reserve is accepted, sellers are responsible for broker commissions, a portion of closing costs (typically split 50/50), and reimbursement for third-party reports (approximately $4,000 total for Phase I Environmental and Property Condition Assessment Reports).
- If the property does not sell, the seller incurs zero costs.
The Crexi Auction Approach
Crexi takes a customized approach to auction marketing, leveraging AI and machine learning to match properties with the most qualified buyers. With an average lead generation rate 12x higher than traditional listings, Crexi ensures maximum exposure through both on-platform and off-platform marketing efforts.
- On-Platform Marketing
- Premier tile placement ensures auctions appear at the top of search results on Crexi.
- Weekly targeted email blasts to matched buyers, reaching between 100,000 and 500,000 recipients.
- AI-powered buyer matching based on search activity, ensuring precision targeting and a high email open rate.
- Dedicated client managers proactively reach out to qualified leads to register them for bidding.
- Off-Platform Marketing
- Targeted Google Ads, social media, LinkedIn, and third-party partner site promotions.
- Press releases and exposure through major CRE news sites such as The Real Deal, Commercial Observer, and Globe St.
- SEO optimization for targeted keywords matching property criteria.
- Local and regional outreach to neighboring property owners for heightened awareness.
- Custom-tailored marketing campaigns designed to fit each property’s unique characteristics.
How Our Seller Representation Services Work
Our seller representation services provide a seamless and fully managed auction experience, ensuring that you achieve the highest possible value for your asset with minimal hassle.
- Asset Evaluation & Pricing Strategy
- We conduct a thorough internal valuation check to align expectations and ensure suitability for the auction platform.
- This process is free and non-binding, providing sellers with valuable insights before making a commitment.
- Comprehensive Marketing Campaign
- A custom marketing plan is developed to maximize exposure across multiple channels, leveraging AI-powered lead targeting and expansive digital outreach.
- Buyers have access to perform all due diligence before the auction, leading to a more efficient transaction process.
- Auction Execution & Bid Management
- The online auction runs for two days, with real-time bid monitoring and proactive buyer engagement.
- Bidders are pre-qualified, ensuring that only serious investors participate.
- Closing Process
- The winning bidder signs the contract within hours, with funds secured via a non-refundable earnest deposit.
- Closing occurs within 30 to 45 days, guaranteeing a smooth, non-contingent transaction.
Why Work With Us?
As experienced commercial real estate brokers, we understand the complexities of selling properties and are committed to delivering a hassle-free experience. Our expertise, combined with the unparalleled advantages of auction platforms like Ten-X and Crexi, allows us to:
- Expand your buyer reach beyond traditional marketing channels.
- Deliver faster closings with higher certainty.
- Provide full transparency throughout the sales process.
- Optimize pricing strategies to achieve the best possible outcome.
If you are considering selling your commercial property and want to explore the benefits of an auction-based approach, contact us today to learn more about how our seller representation services can help you achieve your goals.